Build Custom SEO Tools with ChatGPT & Google Colab
“Vibe coding” is introduced as an innovative methodology for developing custom SEO tools, leveraging the power of contemporary AI platforms like ChatGPT in conjunction with the computational environment of Google Colab. This approach signifies a modern paradigm shift, enabling SEO professionals to craft bespoke solutions without necessarily requiring deep, traditional programming expertise. The concept, as presented, aims to democratize tool creation, making advanced automation accessible to a broader audience within the SEO community.
Gus Pelogia is highlighted as the expert guiding this exploration, offering insights into how to practically implement “vibe coding.” He proposes five distinct automation ideas, all designed to enhance efficiency and productivity in various SEO workflows. The overarching benefit implied by this methodology is a significant saving of time for SEO practitioners, as repetitive or complex tasks can be automated, freeing up resources for more strategic initiatives.
Specific examples of these automation ideas include entity tracking and hreflang matching. Entity tracking involves the systematic identification and monitoring of key entities relevant to a website's content strategy and search engine understanding. This can be crucial for semantic SEO, content clustering, and ensuring comprehensive topic coverage. Hreflang matching, on the other hand, addresses the technical complexities of international SEO, focusing on correctly implementing hreflang tags to indicate the language and geographical targeting of different page versions. Proper hreflang implementation is vital for avoiding duplicate content issues across international sites and ensuring search engines serve the most appropriate content to users based on their location and language preferences. While the source text primarily focuses on the potential for time-saving and the specific types of automation, it implicitly suggests that “vibe coding” empowers SEOs to create highly customized, efficient solutions for persistent challenges in the digital landscape.
(Source: https://moz.com/blog/vibe-coding-seo-tools-whiteboard-friday)


